Our Ocean Our Sanctuary Our Community

A skyview of the Farallone Islands, above water portion of this National Marine Sanctuary

A skyview of the Farallone Islands, above water portion of this National Marine Sanctuary

It’s a bigger subject than any blog could cover, but we’ll try to start the ball rolling. Time and time again we hear the Ocean is in trouble…and it’s absolutely true. How do we get the information out and who’s going to fund the process?  Video is one of the strongest forms of outreach available. Nielsen posits that the average American family watches over 6 hours of television per day. A chunk of that viewing is now moving over to computers…witness the millions of videos uploaded to YouTube on a weekly basis. Video is what people are seeking to inform and entertain themselves. However, the standard broadcast motto of “if it bleeds it leads” just doesn’t seem appropriate for saving our Oceans. We need to balance the “crisis call” with positive news about how people are making a difference;  how beautiful many areas of Ocean still are, and how Sanctuaries and marine preservation areas are able to remedy sections of Ocean that were in trouble. The Big 5 networks currently dominating television broadcasting in the USA aren’t going to devote a hefty portion of their money machines to saving the Ocean. That’s where Community Television steps in. Public, Educational and Government access could be the grassroots foundation for furthering the agenda of the Environmental Movement to save our Oceans. Look what Community Media did for Democracy …making transparency in government as common as cartoons for kids.  Access Monterey Peninsula has taken the cause of saving FlowerCoralour Ocean into our core mission. . Our first step was to create a program called “Your Sanctuary“. Fortunately, it was enjoyed by most who viewed it and  the program carriage grew to over 85 stations. But a single program can’t give Community Media Centers sufficient muscle to knock the ball out of the park. We need a constant and consistent stream of Ocean Conservation video. This was the motivation behind starting “Your Sanctuary TV”. To launch a portal of quality Ocean Conservation video that Community Media Centers across the country and throughout the globe can visit and download quality content free of charge…that’s right…FREE, because none of us has the funding to purchase programming.. We invite you to visit yoursanctuarytv.org, We also welcome content creators to join us in this effort. Our current inventory numbers over 100 programs of varying length;  from 2-minute shorts to over 80 “30-minute” programs. So if you would like extra distribution for your program, contact us at this blog. Please join us as we take this first swing at saving our most precious natural resource. Community Media Centers can make a difference and joining together to save the Ocean starts right now.

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Now It’s Time to Launch the Rocket

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All the hoopla is behind us…the wall of beautiful ocean images…the throngs of helpful Sanctuary staff…the eager faces of excited access station staff…the boxes of business cards (when are you gonna enter them in contacts, Steve?)…the brochures and DVD‘s and speeches…the session on “A Passion for Place” with Paul Michel and LZ…it’s all over and San Francisco is just a memory…a memory that will serve as fuel to launch a web portal devoted to ocean conservation with over 100 high quality videos that are entertaining and informative…and best of all FREE to community media stations across the land and across the sea..and to individuals who carry the flag and the fight to preserve and protect our oceans for future generations. Now it’s late nights at the computer, trying to beat the deadlines…dozens of server addresses to copy and link…descriptions to write…and a big ball of anxiety wondering who will help…who will ensure this project goes forward…who will stand with this author and prove to the world we’re doing what we said we’d do…right now it’s all promises…and a long Sunday night wondering if they’ll be fulfilled. Whatever the price…whatever it takes…whoever needs to be begged for assistance…this will happen…Your Sanctuary TV will come alive at midnight on June 8th..glorious in its content, superlative in its knowledge, brilliant in its images and ready to capture future partners who will join the fight for our oceans with their own images and videos and articles. The flame burns too hot to be extinguished…..hold on for it will be an unforgettable ride…hold on for the promise to launch this portal for all to share and multiply the impressions in towns, cities, counties, states and countries throughout the world will come true if it’s that last thing we do. Please join us on June 8th at http://www.yoursanctuarytv.org for our contribution to World Ocean Day…thank you for your time and energy. Monterey Bay NMS CoastRockyCoastlineMBNMSCormorantsCordellDolphinSeaLionsCordell Stars